Master Your Digital Projects: The Importance of Internalizing Tech Skills

In the current competitive landscape, companies are constantly seeking to optimize their operations, improve efficiency, and protect their strategic assets. One emerging trend in this context is the internalization of IT development. Instead of relying on external providers or off-the-shelf solutions, many companies are now choosing to internalize tech by building their own in-house development teams.

This approach not only offers increased control over technologies and development processes but also enables smoother integration with the company’s existing systems. However, internalization comes with its challenges. Before embarking on this path, it is essential to understand the potential benefits, obstacles to overcome, and best practices to ensure a successful transition.

In this article, we will explore the key factors to consider when internalizing IT development, providing practical advice and points of attention for companies ready to take the plunge.

Why Internalize the Development of Your Tech Projects?

  1. Technical Mastery and Integration: Internalization provides your company with complete control over technological choices and development processes. For example, when developing a website in-house, you can choose a specific technology, like a particular framework, that seamlessly integrates with your other systems. In case of technical issues or evolving requirements, your in-house team can quickly intervene, without depending on an external provider.
  2. Asset Protection and Confidentiality: Security and the protection of intellectual property are major concerns for any business. By internalizing development, you minimize the risks associated with sharing sensitive information with third parties. Developing unique features in-house ensures that your proprietary algorithms and innovations remain confidential.
  3. Cultural and Strategic Alignment, Internal Collaboration: One of the major advantages of internalization is the cultural and strategic alignment of development teams with the rest of your company. This close proximity facilitates collaboration with other business units, enabling optimal synergy in project execution. Collaboration between development and marketing teams, for instance, ensures that website structure aligns perfectly with ongoing marketing campaigns.
  4. Long-Term Cost Optimization: While internalization requires an initial investment, it can lead to substantial long-term savings. By developing a website in-house, you avoid recurring costs for maintenance and updates charged by external providers. Additionally, internalization allows you to capitalize on the learning curve of your team, maximizing ROI and ensuring a consistent and successful digital transformation.

Points to Consider When Developing In-House

  1. Recruitment, Retention, and Training: Recruiting and retaining tech talent in a competitive market like web development is challenging. It’s essential to have a well-defined recruitment strategy that goes beyond salary offers. Understanding candidates’ motivations, offering a stimulating work environment, continuous training opportunities, and clear career paths are crucial.
  2. Project Management and Evaluation: Rigorous project management is essential to ensure that your website is developed within the planned timelines and budgets. This often involves training teams in specific project management tools. Accurate internal cost and timeline estimation is crucial to avoid budget overruns and ensure alignment with expectations.
  3. Infrastructure, Tools, and Technological Monitoring: Investing in the right tools and infrastructure is essential to effectively support your development team. It’s not just about adopting the latest technologies but making strategic choices based on a deep understanding of your current and future business needs. Keeping up with technological trends through continuous monitoring is crucial for staying competitive.

How to Successfully Internalize Tech Skills for Digital Transformation

  1. Conduct a Thorough Audit and Seek Strategic Guidance: Before embarking on internalization, it’s crucial to deeply understand your current and future needs. This involves analyzing short and long-term goals, available resources, and required skills. A detailed audit, such as the one offered by PANDORE, provides a clear view of your current situation. Strategic guidance ensures that every decision aligns with your company’s overall vision.
  2. Prioritize Recruitment and Training: Recruitment in the tech field is complex. Tech talents are in high demand, and attracting them requires a well-defined strategy. Training is equally crucial, as technology evolves rapidly. Investment in continuous training keeps your team up-to-date with the latest technologies and competitive in the field.
  3. Maintain Regular Tracking and Evaluation with a Global Perspective: Regular tracking and evaluation of your projects go beyond checking milestones and deadlines. For a web application, this means in-depth performance analysis, user feedback analysis, and constant adaptation to feedback. A global view is essential. Key aspects to consider include Development, Prototyping, Project Management, Cybersecurity, User Experience (UX), Performance and Scalability, Technological Updates, Integration and Communication, Maintenance, Testing, Deployment, and Regulatory Compliance. Internal roles like CTO or CIO are crucial for supervising and guiding these efforts.


Internalization of IT development is a strategic approach that offers numerous benefits, including technical mastery, asset protection, cultural and strategic alignment, and long-term cost optimization. However, it also comes with challenges, requiring careful project management, infrastructure considerations, tool choices, and scalability planning. To ensure a successful transformation, regular monitoring, evaluation, and a global perspective are essential. PANDORE stands as a key partner for companies looking to internalize their development, offering comprehensive services that encompass auditing, guidance, recruitment, training, and ongoing support. With recognized expertise and tailored tools, your company is assured of maximizing the benefits of internalization while minimizing associated risks

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